Defining Principles Of PPD
At PPD, our five Defining Principles are critical components in accomplishing our mission. These principles guide us and, ultimately, define us.
WE HAVE A STRONG WILL TO WIN.
We are committed to industry leadership and the relentless pursuit of excellence. We are tenacious and resilient. We are passionate, deliberate and driven by our purpose—to improve health.
WE EARN OUR CUSTOMERS’ TRUST.
We take ownership, honor our commitments and hold ourselves accountable. We are service oriented and have a sense of urgency aligned with that of our customers. We anticipate, problems, find solutions and deliver results.
WE ARE GAME CHANGERS.
We do this by bending the time and cost curve of drug development through innovation and continuous improvement. We constantly challenge the status quo, seek deeper understanding and implement bold strategies.
WE DO THE RIGHT THING.
Our integrity defines who we are. Ethical research and business conduct are the foundation of our business. We never compromise quality or patient safety.
About our company culture and values in corporate responsibility.