Woman shopping for medication.

Consumer Health

Innovative and Comprehensive Evidence to Compete in an Expanding Market

In today’s competitive and evolving landscape where consumers are playing a larger, informed role in health care, evidence of value for consumer health products is imperative for success. The influx of new entrants into the consumer health market means companies need to understand the landscape, plan clinical and real-world evidence strategies early, and implement those strategies effectively and efficiently to acquire and maintain their position in the marketplace.

Pharmacist reading the label of a bottom to a customer.

Consumer health encompasses a wide range of direct-to-consumer, non-prescription products, including over-the-counter (OTC), nutritional, personal care, and patient care products.

We Can Help You

  • Explore proof-of-concept ideas
  • Test tolerability and safety
  • Assess bioequivalence
  • Perform registration studies
  • Demonstrate efficacy to support label claims
  • Develop effective Rx to OTC switch studies
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consumer health trials completed

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consumer health patients recruited


consumer health team


Bringing Value to Consumer Health by Offering You

  • Over 300 multidisciplinary experts with consumer health experience
  • Focus and flexibility of a niche partner, with the experience and reach of a global CRO
  • Development, launch and commercialization strategies to optimize product success
  • Experience in both interventional and non-interventional study types
  • Real-world evidence and data solutions that are tailored to your specific needs
  • Expansive therapeutic, scientific, operational and technology excellence
  • Experienced and dedicated consumer health site networks
  • Both traditional brick and mortar and decentralized clinical trial capabilities
  • Detailed understanding of global regulatory requirements
  • Key partnerships for patient education and recruitment

We offer innovative trial design and technology offerings such as:

Wearables expertise Learn More
Decentralized clinical trials Learn More
Adaptive trial design Learn More
landscape data
Accelerated Enrollment Solutions Learn More